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Hi! I'm Gillian, mentor for nutrition and fitness coaches navigating motherhood

am I crazy for thinking this is a good idea?

Published 16 days ago • 2 min read

Since I made the big decision to move into business mentorship for mothers who coach,

I've also decided I want to be even more transparent about how I'm running my business.

Is it because becoming a mother has made me give even less f*cks about what people think?

Partly.

But it's also a strategic business choice.

And one thing I know many nutrition and fitness coaches struggle with is strategy.

I was one of those coaches.

For a loooooong time my strategy was 'post on Instagram and try to get people to sign up for coaching'.

It was f*cking frustrating, not to mention horribly unpredictable.

Launching programs felt a little more predictable....

at least I knew when I was going to be stressing myself out for a couple new signups 🫠

I got sick of the emotional rollercoaster, so I paid $2000/mo for a business coach to essentially tell me and 12 other coaches on her 'hot seat' calls to follow her strategy.

Her strategy wasn't my vibe, but I did finally 'get' how strategy worked.

(and decided I never wanted to be the mentor making people wait for 2 hours on a call just to chat with me for 5 minutes)

Now I'm a mom, I DO NOT have the time to waste just posting on Instagram to 'get something out there'.

If I'm going to post on social media, there is a reason for it and an intention behind it.

I don't want other coaches (moms or not) to continue to just post on social media and hope ideal clients slide into their DMs.

So my strategic business choice of showing you my decisions?

Hopefully it helps you learn a bit more about strategy.

But transparently,

I know it's going to differentiate me from other business mentors out there that talk in smoke and mirrors and word salads.

I also know it's going to help my ideal clients see I can help them define a strategy that's right for their business in this season of life.

I know it's going to result in more conversations and help me connect more deeply with other moms who coach who feel like they're just winging it.

And guess what?

One of my strategic goals right now is not 'just get more signups'....

It's start more conversations.

So am I crazy for sharing my business decisions on social media?​

I don't think so.

Do you?

Talk soon,

Gillian Bennett

Instagram: @bitesizenutri ​

Weekly-ish episodes to support you becoming the coach, business owner, and mother you want to be

Ways to work with me:

  • ​Capacity Call: one-off call for new clients feeling stuck in business to define what actually fits your capacity as a mother and moves your business forward ($99)
  • ​1:1 Business Mentorship: ongoing support and partnership to build a business that allows you to be both the mother and coach you want to be in this season of life ($597/mo · 3 beta spots available before rate increases)

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Hi! I'm Gillian, mentor for nutrition and fitness coaches navigating motherhood

I help coaches learn how to work with their capacity as a mother while growing or building their businesses with strategy, tools and coaching that helps them be both the mother and the business owner they want to be.

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